We keep hearing about this term “customer experience” but what it actually is – customer experience (CX) could consist of many things – but the crux is “what your customer thinks about your brand”
You really need to know the perception of your customer about your products or services to avoid churn rate otherwise – more than 90% of the consumer leave due to poor experience.
Due to such a supreme importance – more and more companies investing in CX as they now understand the value of delivering premium-value customer experience.
The folks who get CX right are going to win market share and if you aren’t getting it right then the opposite is true too” – Scott Anderson SVP – Quality Assurance & Testing, Bank of America
Why you should outsource your CX?
A company could be great at one thing but might be challenged with others which typically leads to an overall challenging experiencing for customers. And per its importance – managing your customer’s perception in all forms must be a on top of the list. It is understood that companies are often very good at their core business but no other so in such cases – an experienced CX provider could be a gold standard.
Why Go Pk Resources for CX?
Customer centric is the most top value at Go Pk Resources – which is one of the keys for a great CX team. And following customer centric – a dedicated CX resource is the one of the major ingredients for success. We assign a CX to specific number of your customers, so he can:
- Learn about customer
- Be a go to person in addition to support
- Be customer’s voice
- Build long relationship
As CX resource purely builds relationship with customer to collect their feedback and not to talk about anything from sales perspective – gives customer a comfort zone to share the feedback openly. Which ultimately helps company to know that state of mind customer has about service and needful action could be taken or planed in advance.
In addition – CX resources help you to reach out to customer submitted service cancellation to give it a one more shot to save as well as customers who already left you.
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